Johannesburg, Lagos, Nairobi, 8 September 2010: MTV Networks Africa announced today that Cher, Ellen DeGeneres, Katy Perry, the cast of “Glee” including Jane Lynch, Cory Monteith, Chris Colfer and Amber Riley, in addition to Rosario Dawson, Chris Pine, the cast of Jackass including Johnny Knoxville, Bam Magera and Steve-O, Kim Kardashian, “True Blood” cast member Joe Manganiello, Rick Ross and Romeo of the multi-platinum Latin supergroup Aventura, are set to present at the “2010 MTV Video Music Awards.”
In addition, the list of performances grows as Mary J Blige and Swizz Beatz prepare to hit the stage with Drake, while Bruno Mars will make his VMA performance debut at the 27th annual awards show, which will take place on Sunday 12 September at the Nokia Theatre in Los Angeles, California.
Joining the red carpet festivities is Audrina Patridge from “The Hills” who will serve as the official MTV International “2010 MTV Video Music Awards” guest correspondent. Through special vignettes from behind the scenes, the red carpet and the main event, she will give international viewers the scoop on everything happening before, during and after the show.
A special premiere episode of “The Ellen DeGeneres Show” will tape from the “2010 MTV Video Music Awards.” Ellen’s cameras will be on hand to catch all of the VMA red carpet highlights and behind the scenes must see moments.
MTV Style has confirmed superstar model Coco Rocha will host MTV.com’s ‘Red Carpet Report.’ Coco will lend her style expertise to the VMA red carpet and interview celebrities about their fashion.
Previously announced presenters include: The Social Network’s Justin Timberlake, Jesse Eisenberg and Andrew Garfield, Ke$ha, Nicki Minaj, Emma Stone, Penn Badgley, Trey Songz, Ashley Greene, Selena Gomez and Ne-Yo. As previously announced, comedienne Chelsea Handler will host the show.
Other performers on the show include Linkin Park, Usher, Eminem, Kanye West, Justin Bieber, Drake, Paramore, B.o.B, Florence + The Machine, along with Travis McCoy, Jason Derulo and Robyn who will perform with this year’s VMA house artist, deadmau5.
The “2010 MTV Video Music Awards” including a one-hour pre-show, will premiere on MTV base (DStv Channel 322) on 13 September at 20:00 CAT (repeated on 15 September at 17:00) and on MTV (DStv Channel 321 on 13 September at 22:00 CAT (repeated on 14 September at 17:00).
The “2010 MTV Video Music Awards” will be available to a potential viewing audience of more than 1.2 billion people via MTV’s global network of 63 channels reaching 605 million households around the world as well as through syndication. In addition, its convergent programming & content will reach the entire interactive community, via MTV’s more than 200 digital media properties around the world.
